Customers
Information
Customer name, CVR, Email, purchase history, address, invoice address, phone number, buyer email and buyer phone number, purchase history.
Purpose
Processing your purchase and delivery
Managing your relationship with us
Obtaining a credit rating Debt collection
Legal basis
Fulfilment of contract (Art. 6(1)(b)) Balance of interests (Art. 6(1)(f)), we have a legitimate interest in carrying out a credit assessment of a customer before entering into a contract.
Deletion
Deleted after 5 years + current year after last activity, cf. the Danish Bookkeeping Act.
Potential Customers
Information
Customer name, CVR, Email, purchase history, address, invoice address, phone number, buyer email and buyer phone number, purchase history.
Purpose
Outreach sales
Legal basis
Balancing of interests (Art. 6(1)(f)), we have a legitimate interest in conducting outreach to grow our business.
Deletion
Deleted when we assess that the potential customer is no longer relevant or when they themselves request to be deleted.
People contacted via phone
Information
Name, recordings of conversations
Purpose
Recordings are used to document what has been agreed
Legal basis
Balancing of interests (Art. 6(1)(f)), we have a legitimate interest in being able to document what has been agreed.
Deletion
Deleted after 3 months
Enquiries via contact form, email and social media
Information
Name, contact details (if applicable), your messages
Purpose
Processing your enquiry
Legal basis
Balance of interests (Art. 6(1)(f)) - it is in our interest to respond to enquiries from you
Deletion
Enquiries are deleted once they have been processed. The sender has the option to delete messages sent via social media.
Retailers and partners
Information
Company name, company address, email, CVR no., contact person's name, address, contact details, various invoice details
Purpose
Processing our purchases
Managing your relationship with us
Legal basis
Contract fulfilment (Art. 6(1)(b))
Deletion
Deleted after 5 years + current year after last activity, cf. the Danish Bookkeeping Act.
Job applicants
Information
Contact details, CV, application, diplomas and whatever else you send
Purpose
The application and attachments are read by the relevant manager in order to answer and assess the content in relation to a defined job.
Legal basis
Balance of interests (Art. 6(1)(f)) - it is in our interest to store your application so that we may invite you for an interview.
Deletion
Invited applications are stored until the right candidate is found.
Unsolicited applications are stored for 6 months. If we wish to store the application further, we ask for your consent.
Website Visitors
Information
IP address, cookie preferences
Purpose
Improving website content, analysis, statistics and marketing
Legal basis
Consent (Art. 6(1)(a))
Deletion
See the deletion period for each cookie under the cookie policy, which can be found by clicking on the cookie icon in the bottom left corner of the page
People travelling in video surveillance areas
Information
Video recordings
Purpose
Deterring burglars and solving theft and vandalism
Legal basis
Balancing of interests (Art. 6(1)(f)) - it is in our interest to be able to identify and deter potential criminals
Deletion
Recordings are deleted after a minimum of 30 days, unless the recordings are to be used in a specific dispute